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Who We Are

We're a family-owned company dedicated to showing you that living naturally can be easy and beautiful with the help of simply formulated, clean and organic essentials.

how we started

After years of making DIY products in her kitchen for her family, our founder Sara-Jade set out to make safe and natural ingredients accessible to everyone.

OUR PROMISE

To thoughtfully make products you can trust in small batches, using good-for-you ingredients that are easy to understand – and testing them ourselves, never on animals.

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